New & Notable

30 products

What's New at SodaPup

SodaPup designs and manufactures new dog enrichment products throughout the year — new lick mat textures, treat dispenser shapes, nylon chew designs, slow feeder configurations, and seasonal colorways. This collection is updated as new products launch, making it the fastest way to see what's just arrived before it spreads across the full catalog.

Why SodaPup Keeps Innovating

Every new SodaPup product starts with a problem dogs or their owners actually face — a flat-faced breed that can't use standard slow feeders, a power chewer that destroys every ball in minutes, a dog with separation anxiety that needs a longer-lasting enrichment activity. New designs are developed in-house, manufactured in the USA from FDA-compliant materials, and tested for durability, safety, and enrichment value before launch. Check back often — new products are added regularly.

Frequently Asked Questions

How often does SodaPup release new products?
SodaPup launches new products throughout the year, with seasonal collections and ongoing additions to core enrichment categories like lick mats, treat dispensers, and chew toys.

Are new SodaPup products made in the USA?
Yes — all SodaPup products, including new releases, are manufactured in the USA from FDA-compliant materials.

How do I know if a new product is right for my dog?
Each product includes a chew-level rating and size guidance — check the individual product page to match the right design to your dog's size and chew strength.

Which New & Notable products are designed for chewing?
The collection includes nylon chew products such as the Pipe Wrench, Tractor, Tough Bone, Ever Antler, Unicorn Horn, Potato Chip, and Daisy Bone designs, plus other chew and enrichment toys. Review each product page for its specific use guidance.

Which New & Notable products have suction cups?
The Citrus Design eMat, USA-K9 Fireworks Design eMat, USA-K9 Stars and Stripes Design eMat, and Honeycomb Design eMat are listed with suction cups in their product names.

Does New & Notable include a hand-held lick stick?
Yes — the collection includes the eStick Hand-Held Dog Enrichment Target Training Toy, described in its product name as an interactive lick stick for enrichment and target training.